Catalog tracks
86 4 ready to pitchMusic strategy, finally connected
Your catalog.
Your contacts.
Your next move.
SWMIS turns scattered song data, industry research, performance signals, and pitch activity into clear guidance you can act on.
CatalogPitchingPerformanceRights
Verified contacts
247 18 priority matchesActive pitches
12 3 follow-ups dueCATALOG DIRECTION
Momentum is building
Three songs are driving new attention. Prioritize follow-up pitches while listener activity is moving upward.
TOP MATCH
87%The Loneliest I’ve Ever Been
Country artist / publisher opportunity
87MATCH
- Female point of view aligns
- Emotional theme fits current brief
- Tempo supports requested lane
✓
Rights check completeBMI data verified
↗
Pitch opportunityHigh-fit contact found
Inside the SWMIS program
Intelligence that tells you what it knows—and what it doesn’t.
Chanel connects your catalog, song analysis, contacts, opportunities, pitching, and traction inside SWMIS. Every response separates confirmed facts from analysis, recommendations, and possibilities.
“If I can’t verify it, I won’t certify it.”
CatalogSong analysisOpportunitiesContactsPitchingTractionHelp
C
ChanelSWMIS intelligence assistant
Why Chanel labeled this
- ✓
VerifiedCatalog rights and asset records
- ◉
Source identifiedPublisher brief and stored opportunity
- A
AnalysisLyrical theme and vocal-lane comparison
↻
Private conversation historyPlanned per-account memory across sessions and approved devices.
The Circle of Integrity
Built to Know the Difference.
Intelligence is useful. Knowing what you can trust makes it powerful.
CIRCLE OFINTEGRITYEvidence before certainty
✓Verified
◉Source Identified
?Unverified
◇Hypothetical / Theoretical
↔Independent Verification
—No False Certification
Label the evidence
Verified, source identified, analysis, recommendation, hypothetical, or not enough information.
Show the reasoning
Scores and recommendations should identify the evidence, assumptions, and gaps behind them.
Keep people responsible
External pitches, rights decisions, and performance claims still require human review.
We should be able to show you why.
One operating system
Everything your music business needs to move forward.
SWMIS connects the work that usually lives in separate spreadsheets, browser tabs, inboxes, and streaming dashboards.
01
Catalog command center
Keep songs, writers, ownership, BMI details, audio, lyrics, artwork, links, and release data organized in one record.
02
Explainable matching
See the score—and the written reasons behind it—before choosing who should hear a song.
03
Industry contact intelligence
Organize labels, publishers, managers, music supervisors, radio, media, and decision-makers with verification built into the workflow.
04
Pitch workflow
Create focused pitch emails, queue outreach, track activity, and know exactly when a follow-up is due.
05
Performance that tells a story
Bring together platform and CSV data, then turn raw numbers into an overall view of catalog direction, traction, and songs that need attention.
SpotifySongstatsSoundCloudCSV importsMore sources
06
Action Center
Turn missing song information, rights gaps, overdue pitches, and incomplete assets into one prioritized to-do list.
Intelligence you can trust
A score is only useful when you understand it.
SWMIS doesn’t stop at “74% match.” It explains what is helping, what is holding the song back, and what you can do next.
- 01
Creative fitGenre, mood, point of view, tempo, lyrical theme, and vocal lane.
- 02
Business fitRecipient role, roster needs, submission requirements, and relationship history.
- 03
ReadinessRights, metadata, audio assets, artwork, links, and missing information.
SONG × OPPORTUNITY
Match explanation
+
Strong lyrical alignmentThe central theme directly supports the emotional brief.
+18+
Vocal lane fitsFemale lead and intimate delivery align with the target.
+14•
Catalog timingRecent activity gives the pitch a stronger opening.
+8!
One asset is missingAdd the clean instrumental before sending.
−6RECOMMENDED NEXT MOVE
Complete the instrumental, then pitch the two highest-fit publisher contacts.
Pitch & CRM intelligence
The right song. The right target. The right message.
SWMIS connects contact research, opportunity fit, pitch history, and follow-up timing so outreach starts with context instead of a blank email.
AI PITCH EMAIL
Purpose-built outreach
Subject: Song submission — emotional female-country ballad
Hello Morgan,
I’m reaching out with a song that aligns with the intimate, lyric-forward material described in your current brief…
Chanel explains why this target fits before a message is prepared.
Target-aware structure
Different outreach for labels, publishers, sync, radio, media, managers, and other decision-makers.
Language by evidence
English, Spanish, or bilingual pitch emails are selected from known preferences—never inferred from a person’s name.
One connected follow-up
Open AI Pitch Email from a contact or opportunity, then preserve the relationship history and next action.
From song to strategy
One connected workflow.
- 01
Organize
Bring your catalog, rights details, assets, contacts, and platform data together.
- 02
Understand
See catalog health, song readiness, opportunity fit, and the reasons behind every score.
- 03
Pitch
Build targeted outreach, send with purpose, and keep follow-ups from getting lost.
- 04
Measure
Track momentum, identify what changed, and decide where your effort belongs next.
Chanel creative tools
Create the visuals.
Refine the sound.
Turn your song into a visual story, then shape its sound with controls you can understand. Chanel helps you prepare the next step while you make the creative decisions.
- ✓Song-led storyboardsStart with lyrics and your visual direction.
- ✓Three mastering modesManual, Chanel-assisted, or Combined.
- ✓Listen and compareCompare the original and rendered master.
- ✓Preserve your originalSave a separate master to your song.
VISUAL STORYTELLINGPRO & TEAM
Storyboard Studio
Build a cinematic storyboard from your lyrics. Choose narrative, performance, or abstract direction, with character continuity and no lip-sync options.
Copy, edit, regenerate, or save the storyboard to your song.AUDIO FINISHING
Audio Mastering
Adjust EQ, compression, noise-gate reduction, and output level. Use Chanel’s recommended starting settings, make your own adjustments, or combine both approaches.
Render a listening copy, compare versions, and export WAV or MP3 with descriptive metadata cleanup.Keep your original audio intact. You decide when to render, compare, save, and export.
Get started
Bring your catalog.
Build the next move.
Register for SWMIS to organize your songs, build informed pitches, and manage your music workflow on Windows.
Get started Approval required • Named-user access • Windows desktop